A UX audit starter checklist for Newcastle SMEs

You do not need a six-week research programme to find why enquiries stall. Walk your own site on mobile data and write down friction: unclear offer, buried phone number, forms that ask for too much, pages that jump while loading, contrast that fails outdoors.

Pair that walkthrough with Core Web Vitals field data where available, and a quick WCAG-minded pass on focus, labels and tap targets. Rank issues by how often they sit on the path to a call or booking.

When to rebuild vs tweak

If the brand still holds but the stack is slow WordPress soup, a focused performance and UX pass can win. If the information architecture fights every guest journey, budget for a replatform with measured after metrics.

Splash sits between brochure shops and enterprise day rates — engineering-led rebuilds with published prices. Bring your URL; we will tell you which side of that line you are on.